Presentation
Today's European television, digital media and mobile platform environment is experiencing unprecedented shifts and changes.- How does your company position itself to provide value as language barriers and borders erode?
- How do you build a brand that has national and international strength?
- How do you leverage a collaborative network of talent to innovate and deliver content the customer will pay for?
Come join us in Strasbourg in September to explore these and other compelling executive leadership issues!
The focus of this 5-day etma leadership seminar is on:- strategic thinking and planning
- understanding the changing world of media
- branding and market positioning
- personal leadership style
- human resources, change & innovation leadership
- integrating television & media industry processes
- building asset value through sustainable strategy and/or alliances, mergers & acquisitions; as well as providing networking and other professional development experiences.
Testimonies
"
Leadership in the Media sector is a complex business where a layer of executive expertise needs to be added to a hopefully existing creative talent. At the Banff Television Executive Program it was a real pleasure to find that the strengths brought by the different candidates could be enhanced and honed by a course that enabled us to exchange experiences, learn to overcome weaknesses, and give us a wider appreciation of how to operate in a challenging and aggressive business environment. It is indicative that several years after attending, many from our year regularly get together to informally continue the process began at Banff. I am sure we are better and more successful executives as a result!"
Dr André SingerCEO and Creative Director
West Park Pictures Ltd, England
"
While attending Banff's Television Executive Program, the strategic challenge of how to launch our web platform was used as a live case study. This provided a real break through for us. Upon returning home we presented it to our global executive team and now this forms the basis of our multi-media strategy."
Patrick HörlPresident Autentic, Germany
(then Vice President, Discovery International)
"
A real education in the true sense of the word - giving us wider horizons and a glimpse of how to become the best that we can be. And for the Green Bay, BEL delivered a battery of practical tools which can help us frame our strategy for the future."
John GeraintCreative Director & Partner
Green Bay Media, U.K.
"
We all feel we are good managers, but this course challenged us; LMC opened my eyes, questioned my management practices and has been of huge benefit to me and my organization – Twice!"
Pol O GallchoirCEO
TG4, Ireland
"
The Leadership Master Class was really a fantastic experience for me. I met great people and I realized that this is perhaps the most important value of all."
Mariusz PilisDirector of News
Telewizja Polska, Poland
"
LMC helped me to sort out the right questions to start up a new global business in media, based in Halle."
Leander CarellHead of Production
Schmidtz Katze Filmkollektiv, Germany
"
I would strongly recommend IITL's Media Leadership program for Senior Executives; it has helped me successfully address the challenges of innovation in today's multi-platform environment."
Peter WeberVice-Director Legal Affairs
ZDF, Germany